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2020 has been a nightmare for many businesses – especially for some industries like tourism and airlines – due to the coronavirus disease outbreak. It’s not only affecting the lives [...]

When you visit a retail store, chances are that you’ve passed through a self-checkout line at some point. You scan each of your items, bag them, and pay without the help of a cashier. a fairly [...]

Most consumer behavior lives in our unconscious mind. This area of the brain is a vault for automatic skills, scientific discipline, dreams, and intuition. An unintended consequence of technology [...]

A ‘Contact Us’ page might seem like just another standard link in the navigation menu, however, it is often one of the most under-optimized locations in a stores’ website. While you’ve probably [...]

In many parts of the world, the retail landscape is becoming increasingly divided. At one end of the spectrum, there are some retailers that prioritize large, diverse inventories at low prices. [...]

In today’s increasingly competitive retail landscape, many businesses have focused on ensuring that customers get exactly what they need and when they need it. There’s a thin line between [...]

A common misconception for consumer brands is that the marketing process ends at the point of purchase. Instead, smart businesses recognize that a customer’s lifetime value — or the net profit [...]

Inventory management is key to ensuring you have enough stock to meet customer demand. Failing to have enough inventory can cause loss of money on potential sales from a customer going to a [...]

Foot traffic is a key factor for any successful retail store location and keeping it consistent and increasing (overtime) is a struggle and a challenge. More visits to your storefront from [...]

The idea that a personalized one-on-one experience can increase sales and influence consumer behavior has been circling throughout the business industry. Personalizing retail shopping leads to [...]