Most consumer behavior lives in our unconscious mind. This area of the brain is a vault for automatic skills, scientific discipline, dreams, and intuition. An unintended consequence of technology [...]
A common misconception for consumer brands is that the marketing process ends at the point of purchase. Instead, smart businesses recognize that a customer’s lifetime value — or the net profit [...]
Foot traffic is a key factor for any successful retail store location and keeping it consistent and increasing (overtime) is a struggle and a challenge. More visits to your storefront from [...]
